Teaching

COM 275: Effects of Mass Communication

This class serves as a broad introduction to the major social effects of mass media from the individual to societal level. Topics to be covered include (but are not limited to): media and communication technologies, cognitive, emotional, and social effects of media, political and moral communication, media effects on children and child development, mediated persuasion and attitude change, message sharing, and the interrelationships between mass media and interpersonal communication.

MSU

CAS 892: Network Science

In this graduate course, students learn about network science across a number of communication related contexts. The course covers basic theoretical concepts in the science of networks, as well as methodologies for generating networks from multivariate data, analyzing networks, and interpreting results. Designed for students in communication, psychology, and related social/behavioral sciences, the course provides a multi-disciplinary approach to understanding complex systems from a network perspective.

MSU

COM 305: The Digital World

Digital communication and information technologies like search engines, social networks, smartphones, and virtual/augmented reality have profoundly changed nearly every aspect of our day-to-day lives. This course systematically examines the development and characteristics of these technologies, as well as the role that they play in shaping our lives. It is designed to prepare students to live and work in our increasingly digital world.

MSU

ADV492 / CS468: Computer Science + Advertising Capstone

This section of ADV492 is dual-listed in the Computer Science Department under the course code CS468. ADV and CS students will work closely together in project teams to investigate and find solutions to real-world problems in digital communication. In Spring 2023, the project theme focused on understanding personalization, targeting, and persuasion architectures in digital technologies.

UIUC

ADV 594: Attention & Digital Technologies

Considers a number of issues at the intersection of human attention and digital media technology, including media multitasking, self-regulation, distractibility, the 'attention economy,' and implications of algorithmic targeting and personalization.

UIUC

ADV 305: AdTech & The Digital World

This introductory course systematically examines a wide range of topics related to the proliferation and use of digital media in a networked world, including psychology, social relationships, culture, economics, politics, and philosophy.

UIUC

MDIA 572: ICR Proseminar II

Addresses central problems in communication/s research, including the individual as a communicating system, symbolic processes, analysis of messages, psycholinguistics, and language as social behavior.

UIUC

ADV 283: Advertising & Brand Strategy

In this course, students learn the basics of brand identity and brand strategy, with a focus on advertising concepts, design, content, implementation, and analysis.

UIUC

PSY 111: Behavioral Neuroscience

This course consists of an examination of major concepts in behavioral neuroscience. Topics may include: molecular bases of neuron function, neurotransmitter systems, sensory and motor systems, neural bases of learning, memory, and motivated behavior.

UCSB

PSY 108: Cognitive Psychology

Introduction to concepts, theory, and research within cognitive psychology. Topics may include: pattern recognition, attention, memory, language, reasoning and problem solving.

UCSB

MCOM 2320: Writing for Media & Communication

In this course, students develop expertise in writing for informative, persuasive, and advertising media, writing for business communication, and academic writing in media and communication scholarship.

TTU