In the 15 years since its inception, the Limited Capacity Model of Motivated Mediated Message Processing (LC4MP) has contributed to understanding regarding the dynamics of message processing in a variety of domains. In this manuscript we outline the foundations and assumptions of the LC4MP, discussing salient research from biology, cognitive psychology, and communication upon which the model is built. We then conduct a systematic review of the LC4MP literature with a focus on three primary domains: cognitive load, motivated processing, and memory. In a companion piece (Fisher, Huskey, Keene, &; Weber, 2018) we look to the future of the model, incorporating recent findings from communication and cognate fields to inform an updated suite of predictions.
The limited capacity model of motivated mediated message processing: taking stock of the past
Fisher, J.T., Keene, J.R., Huskey, R., & Weber, R.
Annals of the International Communication Association • 2018